Eco-inspired City Cabins Grand Opening
Posts from the ‘Events’ Category
Jan 20
Marketing: The Silent Talker
Silent Talker, City Cabins in Seattle
Marketing: The Silent Talker
Real estate marketers used table tents and wall plaque for years to showcase special features with the homes being marketing. The “silent” talker is a bit of hybrid utilizing strategies from both the wall plaque and table tent.
The silent talker can come in various sizes depending on location and discreteness of the information being presented. Last Saturday at the first “behind the wall’ tour at City Cabins a high-performance home project located on Queen Anne Hill in Seattle the marketing team installed over 20 silent takers throughout the two house that are ready for insulation stage. This is a perfect time to view the homes prior to sheet rocking to actually see how well and different they are designed and constructed.
The silent talkers provide detailed information about how the house is designed and built as well as some of the finish features that will be included.
These homes are so different that to complete explain the merits and benefits you would need at least one person for each group to spend 45-1hr. walking and talking them through the home building process.
The silent talkers are strategically placed in areas of focus and 11”x17” plasticized information sheet would typically contain the building technique being implemented, detailed drawing, and the benefits that will be achieved from utilizing these techniques.
Another good example is a silent talker on the wall with a detailed description of the double 2X4 framing, ½ “of plywood, air sealing techniques, 1” of rigid foam board, 2 layers of water-proofing barriers, and exterior siding.
Behind the Wall Tour
The Saturday crowd enjoyed wondering around reading all of the silent talkers and had the builder, architect and agent on hand to handle any other questions.
Homes in 2 Seattle neighborhoods will be in Washington State Solar Tour
View Seattle Queen Anne Hill-Magnolia Solar Tour in a larger map
Washington State Solar 2011 Tour
The neighborhoods of Queen Anne and Magnolia in Seattle will have 4 homes to preview in this Saturday’s National Solar Tour. This is a great way to look at 4 different solar arrays and rainwater, rainwater catchment systems and one electric car charging station.
Queen Anne Hill
2223 4th Ave N Seattle, Wa. 98119
Technologies: Photovoltaics Other (Electric Vehicle, Living Roof, Rainwater Catchment, etc
3652 13th Ave West City Cabins
Technologies: Photovoltaics, Passive Solar, Other (Electric Vehicle, Living Roof, Rainwater Catchment, etc.)
City Cabins are two high performance homes currently under construction. A rare opportunity to have an onsite tour with award winning green builder Martha Rose explaing what goes into these next-gen homes. Tours are Saturday October 1, 2011 from 10am-4pm.
Magnolia (the two homes in Magnolia are drive-by only no tours)
Technologies: Photovoltaics, Evacuated Tube
Seattle Net Zero Homes-Who Benefits? Buyers
A Seattle net-zero energy home (NZEH) is a grid connected homes that, over a course of a year, produce as much energy as they use. The underlying purpose of these homes is to use the most sustainable energy with the least expense.
Z-Home
Several homes in the Seattle area marketplace are targeting for net-zero, the recently completed Z-Home a revolutionary 10-unit development in Issaquah and Martha Rose Construction’s innovative City Cabins under construction on Queen Anne Hill, both of these projects will be multi-certified and recognized by leading green home building programs.
Z-Home is a collaboration effort from wide range of stakeholders from Ichijo USA Co. Ltd., Built Green, Puget Sound Energy and Washington State University Extension Energy Program to name a few that are responsible for the Z-Home project.
Martha Rose is president of Martha Rose Construction in Seattle Washington. Their goal is to deliver the highest level, affordable, spec-built home. Rose’s current project is on Queen Anne Hill in Seattle, City Cabins two totally electrified homes that exceed industry standards.
This almost sounds like a David vs. Goliath type story, Ichijo Co. USA a subsidiary of a large Japanese hi-tech production home builder that built 8000 homes in 2008, compared to a small local regional builder that built 4 high performance homes in 2009. Both companies are trying to achieve the same thing and deliver a quality product to the homebuyers looking for something different.
The real winners are the buyers who are looking for next-generation energy saving standards in a new home. These homes are constructed utilizing the latest construction technology, product innovations, designs, appliances and equipment.
The benefits, other than the dollars saved on reduced energy cost, are often over looked because it’s extremely hard to quantify benefits like comfort, health and overall livability. These homes have been engineered, designed and built to optimize all of the individual components to enhance their counter parts. For example a tight building envelope reduces the amount of moisture and air flow coming into the living areas providing a healthier indoor living environment, reducing drafts, and also the amount of heating and cooling equipment needed to live comfortable.
These homes are filled with integrated design features not to be missed.
Z-Home has its grand opening this week-end Saturday and Sunday September 24-25 2011and City Cabins will have its first “behind the walls” tour as part of The National Solar Tour next weekend, October 1, 2011 from 10am-4pm onsite at City Cabins.
For more information contact Adrian Willanger 206 909-7536.
City Cabins in National Solar Tour
Time to ROCK the Solar Nation! Registration is now open for the 2011 National Solar Tour, slated for October 1. Last year’s tour featured 700 tours across all 50 US states, the Virgin Islands and Mexico. Let’s make this year’s tour even grander.
The ASES National Solar Tour is the world’s largest grassroots solar event. This event offers you the opportunity to tour innovative green homes and buildings to see how you can use solar energy, energy efficiency, and other sustainable technologies to reduce monthly utility bills and help tackle climate change.
City Cabins
City Cabins will be open to tour October 1, 2011 from 10am-4pm. See the solar array installed by A & R Solar and many more high tech building techniques that are being used by Martha Rose Construction, this behind the wall tour is a rare opportunity to see firsthand how a high-performance home is designed and built.
Seizing Energy Efficiency
The Seattle event, Solar Washington, features open house tours of solar-powered homes, to introduce the solar technologies citizens are using to 1) slash monthly energy bills, 2) reduce harmful carbon emissions, 3) assert their energy independence and 4) enjoy rich tax credits and cash incentives as they improve their property values.
For more information contact Adrian Willanger 206 909-7535
